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Rapid Launch

Rapid launch of MVP (Minimum Viable Product) is a process of quickly building and launching a basic version of a product to test its viability, gather user feedback and get traction. We often use low-code and automation tools to ensure speed to market and quality.

Why invest in Rapid Launch?

Faster time-to-market

Building an MVP quickly allows companies to get their product to market faster and start generating revenue sooner. 

Cost savings

Building an MVP is often more cost-effective than building a full product, as it requires fewer resources and can be developed more quickly. 

User feedback

An MVP allows companies to gather user feedback early on and make improvements based on that feedback alongside the real behavioural data. 

Risk Reduction

By testing a basic version of the product, companies can reduce the risk of investing in a product that may not be viable in the long run. 

How does it work?

1

Roadmap

We start by creating a visual representation of your product strategy and the timeline for delivering that strategy. This helps us align our efforts around a common vision, and distinguish between essential features and nice-to-have features that aren’t critical. 

2

Technical exploration

This is where we look into the requirements and  explore potential solution options. We typically generate a list of pre-built components, frameworks, and templates that are relevant for your product to ensure efficiency and speed.

3

Solution architecture

We create a blueprint for how all components will work together to achieve our desired outcomes. We ensure that the solution is technically feasible, meets functional requirements, and aligns with the product’s strategy.

4

Implementation

This is where things get ever more real. Our developers set to work on building out a streamlined version of your product so that it can be launched immediately and tested accordingly.

5

Test (yes, again)

This helps us identify any issues or defects that may have been missed during previous testing phases and ensures that the product is ready for launch with a marketing campaign.

6

Launch, Monitor & Evolve

Once the MVP has been tested and refined, we launch it in the market to start gathering more user feedback and data. We Analyse the user data to identify trends, gather insights, and make further improvements to the product.

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